Communications

The Power of Companies to Influence Social Norms | Shared Value Initiative

The Power of Companies to Influence Social Norms | Shared Value Initiative

Corporations are uniquely positioned to drive social change by using their brand credibility, marketing expertise, reach, authority and access to key influencers. But why should companies invest in driving social change, and what are the practical steps to starting this process? 

Let's talk about Communications and Engagement Consulting

Here's the short version of the long version of what we do. If you have any questions just send us a note...  

 

 

With a focus on corporate social responsibility, we bring specialized expertise in:

  1. Stakeholder engagement and consultation

  2. Communications and creative services

  3. Social risk and issues management

  4. Regulatory environments

  5. Local participation and development

 

1. Stakeholder engagement and consultation

Strategy and Design

  • Designing and developing strategic, trust-based consultation and engagement programs
  • Proactive issues identification and management
  • Integrating new technologies and new approaches

Planning and Reporting

  • Developing engagement plans and reports for regulators and the public
  • Facilitating stakeholder mapping and issues identification
  • Designing and producing consultation and engagement events and materials

Implementation

  • Producing and facilitating engagement events such as public meetings, open houses, community committees, focus groups, surveys, forums, online engagement
  • Managing consultation and engagement through the regulatory process
  • Managing engagement for complex and controversial projects
  • Developing and maintaining stakeholder data collection and management systems
  • Engagement support

We provide comprehensive support services including:

  • Communications, media relations, materials design and production and event staffing
  • Corporate training/coaching and capacity building

2.     Communications and creative services

Strategy

  • Developing and managing communications strategies, actions, messages and positioning
  • Creating communications plans

Production

  • Designing and producing collateral materials including videos, web sites, advertisements, newsletters, diagrams, storyboards, social media posts,  and original photographs, fact sheets, newsletters, briefing documents and media releases

Media and Issues Management

  • Building professional and productive relationships with reporters
  • Designing and producing digital and print media content
  • Monitoring and analysing social and traditional media
  • Identifying, preparing for and managing challenging issues

Implementation

  • Providing timely and accurate information to the public, stakeholders and the media 
  • Communicating change
  • Building organizational capacity and alignment
  • Building internal capacity through training and coaching

3.     Social risk and issues management

  • Providing counsel to senior staff and executive
  • Facilitated issues identification and message development workshops with project teams
  • Managing media requests and queries
  • Supporting critical incidents and crises
  • Media training and executive coaching
  • Monitoring and analyzing breaking news stories (traditional and social media)

4.     Regulatory environments

  • Developing communications and consultation plans and reports for regulators
  • Coordinating community notifications and public comment periods
  • Designing, producing and facilitating public meetings and open houses
  • Managing stakeholder databases, public comments, issues tracking and response
  • Drafting consultation and communications sections of regulatory documents and applications
  • Stakeholder outreach (non-governmental, property holders, social agencies)
  • Creating public communication materials
  • Supporting socio-economic and community health assessments

5.     Local participation and development

  • Training, employment and businesses
  • Social and economic development 
  • Housing

 

WE hope this helps explain what we do. If you've found an area where we could be of service please don't hesitate to contact us.

The folks responsible for communications and engagement are Debbie, Candace, Tony and Blair.

Thank you for your time.